What the report looks like

Every report opens with the score out of 100 and a grade, then Fix these first: five items in plain words, each with what is wrong, why it matters to your business and what to do. Then a box that says plainly what the report checks and what it cannot see, so nobody is oversold.
After that comes the detail for your web person: page speed as Google measures it, the full list of findings worst first with the technical fix and the pages affected, and every page checked. When we check a site a second time, the report shows what was fixed and what is new since last time.